"Are you getting anything?"
"We weren't able to get the house perfect before the session."
"We don't know what's going on . . . they never act this way!"
Have you heard these statements during your sessions? I know that I have heard them a million times, and just as many times I've reassured my clients that, yes, we are getting "something" and that beautiful images will result from their session despite ALL appearances to the contrary.
But rather than waiting until the session to calm these nerves--which surely exist from the moment the session is booked--why not reassure clients before the session, all while reinforcing your brand, creating excitement for the session, and pre-selling your products before the first click of the shutter?
Introducing WordSmith's {breathe}: the antidote to pre-session client anxiety. This beautiful, expertly- written accordion fold card (which may be press printed or e-mailed as a PDF) presents lovely images, common client "fears," and is the perfect way to put clients at ease as they await their session date. The brochure presents a series of images (which you may use or, I'm sure you'll prefer, replace with your own) and wittily composed, easy-to-read blurbs that prove that, despite the unpredictability of children, gorgeous heirloom images will be created at your sessions!
{breathe} is a set of editable .psd (Photoshop) files and includes 5 panels featuring images and text, 2 panels of more extensive text, and a back panel for your logo and a final, humorous reassurance for the client. All text is ready to go--merely substitute your logo and tweak in any way you like (for instance, replacing "Italy" in the example above with an upscale suburb in your area!) and you'll be ready to send these right away!
If you prefer to stay "green," create an e-mailable PDF with the second folder of editable psds included, or create a mini slideshow.
WordSmith's {breathe} retails for $40 and is offered at the introductory price of $30 through June 24th. To purchase, simply click the button below. Your download link will be automatically sent to your e-mail upon purchase for immediate enjoyment.
Many thanks for your support of WordSmith! I'm excited to bring several new products to the shop this summer and thrilled to kick it off with such a wonderful "I can't believe I never thought to do that!" product such as {breathe}!
To purchase, please visit the WordSmith shop!
Joyce - You are brilliant as always -- such an innovator and an amazing writer. Looking forward to what you come up with next!
Posted by: stephanie beaty | June 17, 2010 at 09:20 PM
awesome awesome awesome!
Posted by: Jennifer | June 17, 2010 at 10:29 PM
How perfect, Joyce! And I agree with Steph whole-heartedly. I have no idea how you find the time to create these, but I'm so glad you do!!
Posted by: stacey woods | June 18, 2010 at 11:26 AM
Joyce - you and your fabulous products are simply amazing! Couldn't agree more with Steph and Stacey! So excited to see what is in store for the summer!
Posted by: Kristie | June 18, 2010 at 11:56 AM
These look great! Can you change the images?
Yes, absolutely! --Joyce
Posted by: Adina Abergel | February 01, 2011 at 02:56 PM